Business Stuck? EXPLODE New Growth With the Power of Vision

March 14, 2021 by No Comments

If you do only one thing today to start moving in the right direction toward growing your business, do this: take a moment to imagine what your ideal future would be. What does your business success look like? More clients? More revenue? Expansion on a local, regional, or national scale? It may sound simple, but this exercise is absolutely essential to your moving forward.


Consider how a lack of vision played out in the story of distance swimmer, Florence Chadwick, who wanted to become the first woman to swim the Catalina Channel in 1952. The day of her swim, the water was numbingly cold and the fog was dense. She started with resolve, but more than 15 hours into her attempt, she asked to be taken onto one of the boats. Though her trainer told her repeatedly that she was near the shore and urged her not to quit, she succumbed to the icy Vision 20 reviews conditions and was taken out of the water. As her body began to thaw, she discovered that she had quit just half of a mile from the California coast!

She told a reporter, “I don’t want to make excuses, but if I could have seen the shoreline, I would have made it.”

I have observed that most people will quit just short of their desired outcome if their mind is limited by lack of vision. Without vision, organizations become disorganized, inefficient, ineffective, and filled with fear. Without vision, people quit. Without vision, people perish.

What Vision Is Not

Some may think, “Hey, I don’t have the time to sit around and imagine something that may not even happen. I need to get down to business.” Conventional thinkers would much rather iron out the details before spending time on “pie in the sky” thoughts and drifting off on some lofty cloud.

But vision is one of the fundamental powers of the effective leader. It is a quality that makes the effective leader unique. Without a driving, inspirational vision, planning is reduced to nothing more than an uninspired to-do list. Vision places the compelling why behind what you do.

How do I put the power of vision into practice?

If you are ready to see what the power of vision can do for your business, I have outlined five action steps for you below. Follow these step by step, and you will be on your way to harnessing the power of vision.

Step #1 – Start and Keep an Ongoing Dream List

A dream list is simply a list of wishful goals that you have always wanted to accomplish… everything that you have ever wanted to be, wanted to have, or wanted to do. I have kept a dream list updated annually since 1979. Some might think this a silly undertaking, but I have learned from this exercise that we attract to ourselves that which we set out for ourselves. What we see is what we get.

Step #2 – Write a Vision Statement

The statement should be written in paragraph format and should be no more than one page. It should be dated five to 10 years into the future, but written in present tense. Write a clear description of your ideal future, as if you are already there. Be somewhat realistic, but be careful not to limit your potential. This description should express your heart and soul.

Step #3 – Set Annual Goals
Your annual goals, no more than three to five, should move you closer to your vision and your goals should always be driven from vision. Each year review your dream list and set specific, measurable goals that you can realistically accomplish this year. Each goal should be specific, measurable, attainable, realistic, tangible, and include a target date for completion.

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